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Verticals

Eleven markets.
Each with its own rulebook.

Insurance, lending, home, legal and more. Every market has different buyers, a different idea of a good lead and a different regulator watching. Pick one to see how we run it.

An agent smiles as she takes a call in a neon-lit office at night.

At a glance

All eleven, side by side

MarketWhat we supplyHow it arrivesRules that bite
Auto InsuranceExclusive or shared form leads, Live transfers to licensed agents, Inbound quote callsPing-post, direct post, transferTCPA written consent; state producer licences; no unsupported savings claims
Health & MedicareMedicare Advantage and Part D inquiries, ACA and under-65 inquiries, Inbound calls to licensed agentsCalls, transfers, direct postCMS TPMO disclaimer; no implied government link; TCPA consent; agent licences
Debt ReliefUnsecured-debt consultations, Transfers qualified by debt amount, Inbound callsTransfer, inbound call, direct postTSR advance-fee ban; state settlement licensing; TCPA
Personal LoansInstallment-loan applications, Partial-application pings, Lender-matched redirectsPing-post, direct postTILA and Reg Z ad rules; ECOA; state lending licences; TCPA
MortgagePurchase inquiries, Refinance inquiries, Home-equity and HELOC inquiriesPing-post, direct post, transferRESPA Section 8; TILA, Reg Z and MAP rule; NMLS licences; TCPA
Auto WarrantyService contract inquiries, Live transfers, Inbound callsTransfer, inbound call, direct postFTC Act deception rules; state VSC laws; TSR; no scare tactics; TCPA
Home ImprovementRoofing, windows, siding, solar, Bath and kitchen remodels, Appointment requestsDirect post, transfer, ping-postContractor licensing; FTC truth-in-advertising; solar claim rules; TCPA
Home ServicesUrgent repair calls: plumbing, HVAC, electrical, Pest control and cleaning, Booking requestsInbound call, transfer, direct postTrade licensing; accurate service areas; call recording laws; TCPA
LegalPersonal injury and motor accident intake, Mass tort inquiries, Employment, family and other practicesDirect post, transfer, inbound callState bar ad rules; no fee-splitting; attorney-advertising labels; TCPA
EducationDegree and certificate inquiries, Programme-matched inquiries, Warm transfers to admissionsDirect post, transferTitle IV incentive-compensation ban; ED misrepresentation rules; FTC; TCPA
Pay-Per-CallInbound calls from click-to-call ads, IVR-screened calls, Warm transfersTracking numbers, IVR, transfersVertical rules on every call; recording consent; TCPA and TSR; STIR/SHAKEN

Playbooks

Choose a market

A driver at dusk checks insurance quotes on his phone beside his car.01Auto InsuranceDrivers comparing quotes, delivered to carriers, agencies and comparison sites.An older couple talk through health plan options on a speakerphone at home.02Health & MedicareMedicare and under-65 health shoppers, run inside the CMS marketing rules.A woman on her sofa talks through debt options on the phone.03Debt ReliefPeople with unsecured debt, matched to settlement, consolidation and counselling providers.A young man applies for a personal loan on his phone at golden hour.04Personal LoansInstallment-loan applicants for lenders, loan marketplaces and networks.A couple stand on the lawn of a house they hope to buy at twilight.05MortgagePurchase, refinance and home-equity inquiries for licensed lenders and brokers.A car owner looks under the hood of his SUV in a garage at night.06Auto WarrantyVehicle service contract inquiries from owners who reached out themselves.A contractor and homeowner look up at a roof with solar panels at sunset.07Home ImprovementHomeowner project requests: roofing, windows, siding, solar, bath, HVAC and more.A technician checks an outdoor air conditioner while the homeowner watches.08Home ServicesUrgent local jobs: plumbing, HVAC repair, electrical, pest control, cleaning and moving.A woman with her arm in a sling talks with an attorney in his office.09LegalCase inquiries for law firms, run inside state bar advertising rules.An adult learner studies at her kitchen counter late at night.10EducationProspective students for schools and programmes, under Title IV and FTC scrutiny.A man on a neon-lit street raises his phone to make a call.11Pay-Per-CallInbound and transferred calls in every vertical we run.

Put us on a short leash.

Tell us the market, the states and how you take delivery. You get a written test back: caps, filters and return terms.

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