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How it works

From first click to your dialler.

Six steps, all run by us, with the consent proof attached at the end.

A man on a neon-lit street raises his phone to make a call.

The short version

Growth Box is a publisher. We design the consumer journey, pay for the media that fills it, check and record each submission and pass the ones that qualify to buyers within seconds. Because no step is outsourced, every record can be traced back to the ad and the page that produced it.

Agree the brief

Nothing runs until we have written down:

  • The product, and what you count as a qualified lead
  • States, ZIPs, hours and time zones
  • Exclusive or shared, and how many buyers per record
  • The seller name for consent and any wording you require
  • Delivery details, caps and return reasons

Build the journey and buy the media

We write and design the landing pages and forms, and for calls the IVR and transfer scripts. Each one is checked against the TCPA and the rules of its vertical before launch, and you can review screenshots first. Traffic comes from search, social, native and programmatic campaigns we run and pay for ourselves.

Record the consent

The shopper agrees through an unticked box or a clearly labelled button, signed electronically under the E-SIGN Act. We keep the timestamp, IP, user agent, page URL, the disclosure version and the sellers named, plus an independent certificate where you ask for one.

Check and sort every record

Before anything is delivered it goes through:

  • Required-field and format checks
  • Phone and email verification
  • Duplicate suppression inside your window
  • Your geography, hours and qualifier filters
  • Bot and speed checks on the form

Hand over in real time

Point of comparisonPing-postDirect postLive transfer / calls
You receiveThe full record, once your bid winsEvery record that passes your filtersA consumer live on the phone
PriceBid in real time on a partial recordA fixed amount set in writingPer transfer or billable call
Consent must nameEvery buyer who could winYou, or a short listThe team the caller reaches
Contact speedSeconds, then your diallerSeconds, then your diallerInstant
SuitsNetworks and buyer panelsOne buyer, steady filtersLicensed teams on shift

What lands in your system

{
  "lead_id": "unique id",
  "vertical": "auto_insurance",
  "contact": { "first_name", "last_name", "phone", "email" },
  "answers": { "zip", "state", "...fields for the vertical" },
  "consent": {
    "timestamp", "ip", "user_agent", "page_url",
    "disclosure_version", "sellers_named",
    "certificate_ref": "if you require one"
  },
  "source": { "channel", "campaign", "landing_page" }
}

Field names map to your spec. Nothing personal is ever sent by email.

Learn and adjust

Returns are settled against the reasons we agreed. Opt-outs go straight back to you. Share contact and sale outcomes by source and we use them to adjust targeting, creative and filters, and to decide with you when a cap should rise.

Put us on a short leash.

Tell us the market, the states and how you take delivery. You get a written test back: caps, filters and return terms.

Start a capped test →